Amazon Prime Day 2020 Date To Be Postponed Because Of Covid 19

Amazon Prime Day 2020 Date

The Amazon Prime Day 2020 this summer will no longer be holding at the usual time — at least according to one report. The Prime Day event usually takes place in the middle of July.

But which is Prime Day 2020 Date? The beloved shopping event will be pushed back until at least August, according to notes from an internal meeting obtained by Reuters. The major shopping event was started in 2015. Even though it generally occurs each July, this year rumours had it happening around the end of June 2020. All that of course, before the pandemic occurred.

Potential Loss

The online shopping giant expects a potential $100 million loss from excess devices that it might now sell at a discount. That’s according to internal meeting notes seen, as Reuters reported. The news agency mentioned that “5 million extra devices that Amazon would have sold during Prime Day, such as its suite of voice-controlled Echo speakers”.

“We probably have to promote sooner, which will be difficult if we’re capacity constrained,” Amazon General Counsel David Zapolsky wrote in notes from a daily meeting of Amazon executives.

The postponement od the Amazon Prime Day 2020 Date would mark a major shift by Amazon to address the economic effects of the Covid 19 Novel coronavirus pandemic.

Prime Day Revenue

Amazon does not disclose revenue from Prime Day but it is known that merchants contributed to $2 billion in sales during Prime Day in 2019, which lasts for 48 hours and over 18 countries worldwide. Promotions for Amazon’s members, Prime Membership, have also proven an effective way for the company to draw more people, In fact, during Prime Day a lot of people become members, at $119 per year in the United States.

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